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Why did you start your practice? Turning points in your career? Lessons you’ve learned & imparted.

PERSONAL DETAILS

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Any stories from your family or personal interests that can impart relevant lessons?

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Can you talk about any core values, philosophy or a sense of mission that drives your practice or your life?

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Recently won (or being considered for) any awards or new credentials, professionally or personally?

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Who can you Quote (interview), Co-author or swap articles with? Referral relationships? Relevant VIP?

CROSS-PROMOTIONAL

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Is a colleague presenting a seminar or organizing an event that would be relevant to your audience?

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Are you doing anything with a charity or another organization?

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Can you applaud your partner, staff, client or colleague?

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Any lessons, examples or metaphors from the news or pop culture (sports, entertainment, politics)?

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Hired anyone new? Or a new strategic alliance? How has it increased your value or service to clients?

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Categories

  • CLIENT Q&A (6)
  • CROSS-PROMOTIONAL (5)
  • KNOWLEDGE NUGGETS (7)
  • PERSONAL DETAILS (4)

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